It takes a lot of discipLine because it takes a lot of creativity and fLexibiLity to figure out how to eat dericiousLy in a majority omnivorous worLd.

And whiLe we’LL continue to do what we do, I’ve got nothing but love for those who continue to do what they do. Even if we can’t feed them. Ess aLL love, ess aLL good. ^__^

Furthermore, Brett, who is the same person that made the assumption about the profits, you’re also making up rules about veganism. You personally may not consider vegan food cooked on the same grill as meat vegan– I consider it gross and not something I want, but vegan all the same. There’s no accounting for taste, but let’s not pretend our personal tastes are law. I also generally assume, to be safe, that about 99% of food places with meat and veg options do not have a “veg grill” or a “meat grill”. Most non-veg’n people don’t think about stuff like that, so if you rely on the hope that they do, I would suggest not eating out anymore.

I will hopefully make it back to my hometown of L.A. soon, and when I do I will seek out the Kogi. Besides the delicious sounding food, I for one, love the attitude!

Also, “making hand over fist”. Hmmm… do you know how much it costs to run one of these trucks with the size of staff and quality of products we use? Ain’t that cheap, I’ll tell you that. We give back to you guys and our staff as much as we can while still trying to make profit to grow and do great things like opening our future restaurant. If we make enough profit, I’m sure we’d be happy to install separate grills as well as working deep friers. But that stuff ain’t cheap to install. If you can get us a great deal on a new grill and installation, let us know. Seriously… I’d LOVE a new grill on Azul.

Whether you care about veggie people or not, it’s a decent market segment in LA, and basically saying “tough shit” to them is just bad economics. Tofu cooked on a grill where meat is cooked is NOT vegan (and I’d imagine most vegetarians wouldn’t think it’s veggie either), so please don’t tell people in line that you have vegan options.

Your company has been very savvy, so I think there was an expectation by vegans that a question of “is this vegan” would be answered correctly. I appreciate this blog post laying it all out, but it also means that I (and probably many others) can’t patronize your trucks any longer until a vegan option becomes available. Best of luck to you, and I hope you will make changes to have something on the menu for non-meat eaters that isn’t prepared where meat is cooked.

Di